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olaplex.de

Beauty & Personal CareGermanyLast audited

olaplex.de, a Beauty & Personal Care Shopify store based in Germany, scores 56/100 on the Ecommerce Benchmark, ranking #108 of 179 stores in its category and #830 of 1195 stores overall. Last audited July 30, 2026.

56/100

Mid
Ranked #108 of 179 in Beauty & Personal Care
#43 in Germany · #830 overall (of 1195)

Scored using Omniconvert’s benchmark methodology, built on 13 years of CRO research across 70,000+ experiments. See full methodology →

Section Breakdown

Creative & Ads

Mid

50

Reviews & UGC

Not measured

:

AI Visibility

Good

73

Agentic Commerce

Mid

63

Competitor Synthesis

Mid

54

CRO Audit

Mid

47

See the full audit

Open the complete report for olaplex.de, per-module scores, top fixes, and benchmark deltas.

Frequently asked questions

What does olaplex.de's Ecommerce Benchmark score mean?+

olaplex.de scores 56 out of 100, based on a benchmark across Creative & Ads, Reviews & UGC, AI Visibility, Agentic Commerce, Competitor Synthesis, and CRO, benchmarked against real competitor stores in its category and country.

How is the Ecommerce Benchmark score calculated?+

Scores are calculated across 6 areas of Shopify store performance, each compared to real competitor stores in the same category and country. Full methodology: https://ecommercebenchmark.ai/methodology.

When was olaplex.de last audited?+

This store's benchmark was last updated on July 30, 2026. There's no fixed refresh schedule. The score reflects the most recent audit run, and anyone can re-run the audit on this domain at any time.

How does olaplex.de compare to other Beauty & Personal Care stores?+

olaplex.de ranks #108 of 179 benchmarked Beauty & Personal Care stores, and #830 of 1195 stores across all categories.

What is the Ecommerce Benchmark?+

The Ecommerce Benchmark is a free competitive scoring tool from Omniconvert that ranks Shopify stores across 6 areas, Creative & Ads, Reviews & UGC, AI Visibility, Agentic Commerce, Competitor Synthesis, and CRO, benchmarked against real competitors in category and country.