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fellahamilton.com.au

Fashion & ApparelAustraliaLast audited

fellahamilton.com.au, a Fashion & Apparel Shopify store based in Australia, scores 59/100 on the Ecommerce Benchmark, ranking #248 of 390 stores in its category and #739 of 1197 stores overall. Last audited September 7, 2026.

59/100

Mid
Ranked #248 of 390 in Fashion & Apparel
#27 in Australia · #739 overall (of 1197)

Scored using Omniconvert’s benchmark methodology, built on 13 years of CRO research across 70,000+ experiments. See full methodology →

Section Breakdown

Creative & Ads

Mid

63

Reviews & UGC

Mid

55

AI Visibility

Good

77

Agentic Commerce

Mid

63

Competitor Synthesis

Not measured

:

CRO Audit

Mid

46

See the full audit

Open the complete report for fellahamilton.com.au, per-module scores, top fixes, and benchmark deltas.

Frequently asked questions

What does fellahamilton.com.au's Ecommerce Benchmark score mean?+

fellahamilton.com.au scores 59 out of 100, based on a benchmark across Creative & Ads, Reviews & UGC, AI Visibility, Agentic Commerce, Competitor Synthesis, and CRO, benchmarked against real competitor stores in its category and country.

How is the Ecommerce Benchmark score calculated?+

Scores are calculated across 6 areas of Shopify store performance, each compared to real competitor stores in the same category and country. Full methodology: https://ecommercebenchmark.ai/methodology.

When was fellahamilton.com.au last audited?+

This store's benchmark was last updated on September 7, 2026. There's no fixed refresh schedule. The score reflects the most recent audit run, and anyone can re-run the audit on this domain at any time.

How does fellahamilton.com.au compare to other Fashion & Apparel stores?+

fellahamilton.com.au ranks #248 of 390 benchmarked Fashion & Apparel stores, and #739 of 1197 stores across all categories.

What is the Ecommerce Benchmark?+

The Ecommerce Benchmark is a free competitive scoring tool from Omniconvert that ranks Shopify stores across 6 areas, Creative & Ads, Reviews & UGC, AI Visibility, Agentic Commerce, Competitor Synthesis, and CRO, benchmarked against real competitors in category and country.