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Leaderboard
By area
Ads & creative
Positioning
Reviews
AI visibility
AI checkout
Conversion basics
Loading the store's score card
Leaderboard
Ads & creative
Positioning
Reviews
AI visibility
AI checkout
Conversion basics
Leaderboard / Fashion & Apparel
Fashion & Apparel · UK · Audited
rixo.co.uk, a Fashion & Apparel store, scores 67 out of 100, from the 4 of 6 areas we could measure. That ranks #199 of 451 scored Fashion & Apparel stores, and #586 of 1,600 overall. Stores measured on more areas rank above it. Both ranks are shared: 4 other stores in its industry and 23 overall have the same score, measured on as many areas.
Scored using Omniconvert’s benchmark methodology, built on 13 years of CRO research across 70,000+ experiments. See full methodology →
The line marks the median of scored Fashion & Apparel stores.
Ads & creative
67
Industry median 61, from 379 stores
Positioning
Not measured
Industry median 50, from 342 stores
Reviews
59
Industry median 60, from 276 stores
AI visibility
68
Industry median 73, from 423 stores
AI checkout
76
Industry median 59, from 440 stores
Conversion basics
Not measured
Industry median 47, from 53 stores
It is the average of the areas we could measure, out of 100. For rixo.co.uk that is 4 of 6. The median across scored Fashion & Apparel stores is 60.
Six areas: ads and creative, positioning against competitors, reviews, conversion basics, visibility in AI answer engines, and whether an AI agent can check out. An area with no data is shown as not measured, never as zero.
On 21 Oct 2026. Scores change when a store is audited again.
It scores higher than 382 of the other 450 scored Fashion & Apparel stores, and level with 13.