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Leaderboard
By area
Ads & creative
Positioning
Reviews
AI visibility
AI checkout
Conversion basics
Loading the store's score card
Leaderboard
Ads & creative
Positioning
Reviews
AI visibility
AI checkout
Conversion basics
Leaderboard / Sports & Outdoors
Sports & Outdoors · Ireland · Audited
theoutdoorshop.ie, a Sports & Outdoors store, scores 63 out of 100, from the 4 of 6 areas we could measure. That ranks #44 of 95 scored Sports & Outdoors stores, and #648 of 1,462 overall. Stores measured on more areas rank above it. Both ranks are shared: 6 other stores in its industry and 26 overall have the same score, measured on as many areas.
Scored using Omniconvert’s benchmark methodology, built on 13 years of CRO research across 70,000+ experiments. See full methodology →
The line marks the median of scored Sports & Outdoors stores.
Ads & creative
51
Industry median 60, from 79 stores
Positioning
56
Industry median 50, from 77 stores
Reviews
73
Industry median 65, from 49 stores
AI visibility
Not measured
Industry median 72, from 81 stores
AI checkout
76
Industry median 61, from 92 stores
Conversion basics
Not measured
Industry median 52, from 8 stores
It is the average of the areas we could measure, out of 100. For theoutdoorshop.ie that is 4 of 6. The median across scored Sports & Outdoors stores is 62.
Six areas: ads and creative, positioning against competitors, reviews, conversion basics, visibility in AI answer engines, and whether an AI agent can check out. An area with no data is shown as not measured, never as zero.
On 21 Oct 2026. Scores change when a store is audited again.
It scores higher than 49 of the other 94 scored Sports & Outdoors stores, and level with 11.